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The Art of Persuading Through Listening

To use the power of listening to persuade others. During this programme you will look at incorporating the five stages of persuasion into your arguments, using the benefits of listening to help you persuade others. Reassuring your customer that he is being listened to and understood, mastering the power of questioning to encourage the customer to think in a more mature way, reinforcing your argument with active listening.

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Learning Outcome

On completion of this module, you will be able to adopt a listening-based approach and the associated techniques during negotiation.

Who should do this module?

This module is suitable for anyone who wants to develop the power of listening to persuade others. Suitable for all sales associates and all professionals who have to present an argument to customers.


Course Fees

  • Membership Rate: £26

  • Standard Rate: £30